Introduction

Posted: September 16, 2009 in Uncategorized
Tags: , , , , ,

My name is Cristian Cano and I am a fourth year Marketing student at Camosun College in Victoria, BC. I know that marketing is more than just creating ads, but I find the advertising part very fascinating. Sometimes we, as customers, depend on mere advertisement when we make our purchasing decisions or when we take a stand on something. Professionals say that for every topic or product there is an 8% of the population that agree with it and another 8% that disagree with it. The rest of people (84%, hence the name of this blog) are the people that marketers and advertisers are trying to convince to either agree or disagree. I plan to analyze different campaigns and see how effective they are at convincing.

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